The Freelancer OS

Description

Most freelancers are brilliant at the actual work, and the bit that trips them up is everything around it.

What to charge. How to find clients. What to say when someone pushes back on your rate. How to onboard a new client without forgetting something important. What a professional wrap-up email actually sounds like. How to know whether your business is profitable or just busy.

Nobody teaches you this. You figure it out slowly, expensively, and usually after something has already gone wrong.

The Freelancer OS is the shortcut.

What is inside:

The Luna Freelancer Blueprint

A 20-plus page practical guide covering everything from setting up as a freelancer and defining your offer, to finding clients, pricing yourself with confidence, managing your time, and avoiding the mistakes that derail most people in the first year. Written in plain language. No theory, no fluff.

Upwork Profile and Proposal Masterclass

A pre-recorded video walkthrough, covering how to build an Upwork profile that actually attracts clients, a five-part proposal formula that gets responses, and the mistakes that quietly kill most people’s chances on the platform. Watch it once, implement it immediately.

Client Onboarding and Offboarding Templates

Two complete template packs. The onboarding pack includes a welcome email, a kickoff checklist, a pre-session email, and a client brief. The offboarding pack includes a project wrap email, a feedback request with a feedback form, a referral ask, and an end-of-project checklist. Every template has guidance notes explaining what to adjust and why.

Rate-Setting and Pricing Calculator

A Google Sheets calculator with four tabs: your minimum viable rate based on your real costs, a market rate benchmarker, a package builder and income planner, and a monthly profit check. You fill in the blue cells. Everything else calculates automatically. A short video walkthrough is included.

The Luna Resource Library

A private Notion page with everything else you need: eight ready-to-send email scripts, invoice templates and timing rules, rate guides and the four money conversations every freelancer has, admin checklists, a project brief template, contract essentials, and a curated list of recommended tools and further reading. Updated regularly.

This is for you if

• You have just started freelancing and want to get the foundations right from day one
• You have been freelancing for a while but have been making it up as you go and you are ready for some proper structure
• You are undercharging and you know it but you are not sure how to change it
• You lose time every week to admin that should be templated and sorted
• You want to look and feel more professional to the clients you are pitching

This is not for you if

• You are looking for done-for-you support. Take a look at the Freelance Business Setup instead
• You want ongoing accountability and someone to think through challenges with. The Freelancer Accelerator is probably a better fit

What happens after you buy

You will receive an email within a few minutes of your purchase with links to every single resource: the Blueprint, both template packs, the calculator, the two video walkthroughs, and your access link to the Luna Resource Library. Everything is yours to keep and use as many times as you need.

One-off payment. No subscription. No expiry.